The study presents the results of implementing the system of effective management of the firm from the position of applied linguistics. The aim of this work is the presentation of scientific and practical results of using the technology of process management organization, methods of linguistic efficiency taking into account the factors of linguistic personality In the course of the study deals with the description of applied linguistic and managerial models, views, practical results of its application in the applied field to assess to maintain production and reduce losses

Keywords: applied linguistics, organization, planning and enterprise management, language personality, employee motivation