Decorative materials currently used to give architectural expressiveness to buildings and structures have various compositions, including cement, fillers, pigments. To obtain products with high decorative indicators, it is necessary to choose components in such a way that, as a result of operation, the decorative properties that ensure the quality of the facade surface are preserved. The quality of aggregates and the technology of production of products are important at all stages of production.

Keywords: concrete, finishing materials, artificial stone, mortar, decorative cladding, deformation, pigments, placeholder