The article provides an example evaluation of the technical condition of building and handling machines in terms of corrosion resistance. Using functional method of determining the weights estimated sufficiency compositions anticorrosion treatment building and handling machines.

Keywords: The sufficiency condition, the generalized criterion, a metric multiplicative convolution operator on the set of individual criteria

Is considered a tool of marketing communications - personal selling. Describes the basic theoretical aspects of the system of integrated marketing communications, differences of classical and integrated complex of the promotion, analysis of a modern condition of integrated marketing communications. Allocated significance, main features, the uniqueness, the advantages and disadvantages of personal sales. Defined are the main differences between personal sales from the other instruments of the complex progress, as well as the identification of the characteristics of personal sales in the integration with other promotion tools of the marketing complex. Describes the use of personal sales, the system of integrated marketing communications. Allocation of the basic purposes and tasks of the personal sale in a complex of promotion and in integrated marketing communications.

Keywords: Complex promotion, marketing communication, integrated marketing communications, personal selling, personal contact

Solution for high-speed video transmission in hydroacoustic channel by amplitude modulation with orthogonal subcarriers is specified. Results of method experimental check are presented. Discussed method is doppler-tolerant and can be realized in many common DSPs.

Keywords: hydroacousitcs, video transmission, amplitude modulation

The possibilities of waveguide elements realization in the structure of multilayered integrated chips of centimeter and millimeter ranges with SIW (Substrate Integrated Waveguide)-technology application are considered. The approaches allowing effectively using in new structures the algorithms and techniques of the electrodynamic analysis and synthesis of passive devices on classical all-metal waveguides are offered. Advantages of use in SIW structure the waveguides of complex cross-section are considered on the example of the microwave band-pass filter.

Keywords: A.A. Gadzieva, V.V. Zemlyakov, S.V. Krutiev

The results of the heat transfer processes studies in the heat exchange borehole (BHE), equipped with coaxial collector in order to establish the influence of its design parameters, the properties of the rock mass, mode and duration of the coolant flow to the effective temperature difference. The resulting analytical equation for the effective temperature difference in the conditions of unsteady heat transfer experimentally verified in a lab BHE and can be used in the design of these BHE systems in specific geological and technical conditions. Use the resulting equation for the inverse calculation can be counted the diameter and the depth of the BHE, as well as the duration of the coolant circulation in the coaxial collector. The advantage of such approach is the consideration of the main factors that influence the of the effective temperature difference.

Keywords: borehole heat exchanger (BHE), effective temperature difference, coaxial collector, heat pump, low-potential energy

Stated direction of the local regional market drugs (LP). The characteristics of a conceptual approach to local markets, taking into account the formation of pricing and analysis of Control at the regional level. The questions assess the potential of the region in the space LP system. The mechanism of the development of regional strategies with methods and instruments for the implementation of the LP on the materials of the Stavropol Territory.

Keywords: analysis of the problems of the local market drugs (LP), a conceptual approach to the development and functioning of the regional market potential of the LP and the attributes of its development strategy

The article presents the human capital in the format of a modern system of certification of personnel in comparison with the traditional certification of personnel

Keywords: Human capital, the certification of qualifications, certification of personnel, career ladder, the national frame of qualifications (NPLs)

The article discusses the use of surface mats for thermoelectric heat treatment of concrete in the winter and complex additives. At the same destructive processes in the material does not occur and reduced thermal treatment.

Keywords: сoncrete thermoelectric mats complex chemical additives, heat treatment

The article describes one of the possible ways to improve the durability of roofing bitumen-emulsion mastics used in the repair and new construction due to the introduction of surfactant inhibitors.

Keywords: SAW inhibitors, roofing, mastics, durability, modifiers

Design unique buildings and structures is a complex task requiring high qualifications, training and experience specific performers. The article describes in detail the contents of the various etapovproektirovaniya, the basic requirements and features, starting with the technical specifications of the project and finishing expertise. Outlines the features of pre-training, the issues that must be resolved before the start of work. We consider the load that must be considered and especially the calculations. The requirements on the development of specific technical specifications (CTS) on the object and scientific and technical support of the project (NTS) Particular attention is given of experimental studies of physical models of buildings and unique structures. The following material can serve as a basis for program and algorithm for the design of long-span and high-rise buildings and unique structures.

Keywords: Unique building, maintenance building, pre-project, load a single spatial system, structural analysis, specific technical specifications (CTS), scientific and technical support, monitoring, model, examination

The analysis of temperature dependence of frequencies of lines  is conducted active in the spectrums of combination dispersion of  perchlorate of natrium. The theory analysis of spectrums is conducted.

Keywords: Perchlorat of natrium, anion, spectrums of combination dispersion, phase change

This article is an attempt to sort out differences between versatile educational activity of student group’s tutor and the absence of clear definition of principal directions on which educational activity is based. The following principal directions of student group’s tutor were identified and systematized: health, collective, studies, leisure, scientific research and public activities. Each of the direction is accompanied by action plan leading to improvement and development of tutor’s educational activity.  

Keywords: the tutor of group of students, educational activity, student’s scientific research activity, students collective, public activity, healthy lifestyle promotion

The article deals with the problem to determine the strength properties of the ballasted clogged sand dunes, including the action vibrodynamic loads. According to the results of laboratory experiments for the first time we obtained the reduction of specific adhesion and angle of internal friction of gravel ballast material on the density and the percentage of blockage of sand dunes under the influence of both static vibrodynamic the action of loads.

Keywords: crushed stone ballast, sand dunes, weed, vibrostabilometr, specific cohesion, internal friction angle

Discusses the use of the property of the integrity of the systems, in aspects of building functional structure and build a hierarchy of goals in the analysis of technical systems

Keywords: system analysis, integrity, conceptual design, basic design stage, functionfl scheme, the hierarchy of goals, dualism, unity and struggle of opposites

The investigated nanocomposites are characterized by more uniform distribution of amorphous and crystal phases. An optimal number of crystallization centers - nanoparticles leads to improve mechanical properties of polyethylenes. Introduction of nanofillers into a polymer matrix leads to the formation of cryptocrystalline supermolecular structure by reducing of the thermodynamic threshold of crystallization.

Keywords: low-pressure polyethylene, magnesium spinel, zeolites, nanofiller, the degree of crystallinity, X-ray diffraction, atomic force microscopy